Employee Advocacy is out, Employee Influencer is in

Dante Kichi

In today’s digital world, your brand’s best influencers are your own employees.

Employees are an extension of your brand identity and a powerful source for engagement and influence. While employee advocacy programs have emerged, the concept of employee influencers is still new.

We hosted social media expert, Neal Schaffer in this webinar to help us rethink the role of employee advocacy. Learn how brands can tap into their employee influencers to build trust, brand affinity and connect with customers.

Watch this webinar and you’ll learn:

  • Why brands need to rethink the role of employee advocacy
  • How to leverage the power of your employees’ voices on social media
  • Examples of how leading companies enable employee influencers

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