2018: The Year of Social Advocacy in the Workplace

Social technology has fundamentally changed the way employees interact with customers. The companies that have taken the leap are reaping the benefits when their employees actively participate on social media. 

To uncover best practices for companies that realize this largely untapped potential, PostBeyond and Golfdale Consulting conducted primary research of 2,500 employees and 400 leaders on key trends affecting their adoption, usage, and perceptions regarding social advocacy.

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Research Report

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Access this report and you’ll learn how:

  • Companies have benefited from a formal employee advocacy program
  • Leadership participation inspires adoption and creates a competitive advantage
  • Social advocacy makes social sharing easy, accessible and compelling for employees
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