How to Build a Compelling Employer Brand


Daniel Ku

The growth of your company largely depends on your ability to attract top talent, which is why employer branding is critical. The perception of your brand influences everything from employee engagement and people management to external impressions.

Over the years, investing in social media has become a major source for finding and recruiting top talent. However, there is one social media opportunity often missed: your employees.

As the saying goes, good people know good people. To attract top talent in today’s social world, organizations are empowering their employees to amplify their employer brand and drive interactions on social media.

In this on-demand webinar, David Lloyd (CEO, PostBeyond) and Kasey Sixt (VP, CKR Interactive) discuss how companies can enable their employees to become brand advocates and attract top talent.

Watch this webinar to learn how to:

  • Craft an employer branding strategy using social media
  • Leverage employee advocacy to strengthen your employer brand
  • Attract top talent through your employees’ social networks

Ready to get started with employee advocacy?

Request Demo