Category

Social Selling

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Social Selling: Gain & Retain Clients on Social Media

August 16, 2017 | Social Business, Social Selling, Webinars

Think of all of the ads you see on social media when scrolling through your feed. Sometimes they’re relevant, sometimes they aren’t (lookin’ at you, ads I keep seeing for out-of-my-price-range mattresses.) We’ve all been there. But how different is it when you see a connection share a genuine suggestion for a product or service? You’re way more likely to…

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What You Need to Know About #SocialSelling, Courtesy of #SalesTO

January 25, 2017 | News, PB Internal, Social Business, Social Selling

The first #SalesTO of 2017 was definitely one for the books. The PostBeyond team was out in full force to see our fearless VP of Global Sales, Chad McCaffrey, share some insight into one of our favourite trends – Social Selling. The panel, hosted by Kenny Goldman of Helpful.com, was chock-full of advice for 175 sales professionals looking to improve…

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Social Selling 101: How to Incorporate Social into Your Sales Strategy

July 19, 2016 | News, Social Selling

As an Account Executive at PostBeyond, an entrepreneur, and an experienced fundraiser, leveraging social media outside of personal use has always come naturally to me. I’m always the first to share exciting news about my work on my own social channels, so I’m surprised when I hear fellow sales professionals are not incorporating social selling into their sales strategy. It’s…

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Why a Centralized Content Library is Your Sales Team’s Biggest Asset

July 8, 2016 | News, Social Selling

I’ve had the opportunity of working at some great companies since graduating university, but I have noticed that many corporations are still a bit behind when it comes to involving their employees in social sharing. It seems that social media and content efforts are kept within the marketing department, which leaves the rest of the organization in the dark. For…

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Social Selling: Micro Inbound Marketing For Employees

June 17, 2015 | Articles, Content Marketing, News, Social Selling

The way people find and access information has changed a lot over the years, which has greatly affected marketing and sales. Most organizations still don’t know how to communicate properly to their prospects and customers. In order to get a competitive advantage, some companies have adopted a culture of content. Anyone that still hasn’t is now behind, and has a…

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